What is sold at the Side Hustle Summit?

Partner documentation shows a $1,995 core program, a $995 companion offer and two smaller $25 upsells. Details of what the core program contains will be announced during the event; we will update this review when they are public.

Home
Review

Side Hustle Summit Review: Is Russell & Iman's 2026 Event Worth Your Week?

Q: Is the Side Hustle Summit worth attending?

If free or low-cost general admission is offered, yes for most people curious about online side hustles: the live training from Brunson and Gadzhi will be high production value and genuinely instructive. Go in knowing the week builds toward a $1,995 program pitch, and decide about that offer on its merits, not in the moment.

Q: Is the Side Hustle Summit a scam?

No. It is a real event run through Russell Brunson's Prime Mover organization with Iman Gadzhi, with a published partner program and commission structure. It is, however, a launch event: the free content exists to sell a paid program, which is normal for this format but worth knowing upfront.

Honest preview review, written July 2026 and updated as the event approaches. The summit runs September 6–15 with live training September 7–11. We are not the event organizers, and unlike most pages you'll read in September, we'll tell you what's being sold before you give anyone your email.

Our verdict so far

Attend the live training if admission is free or cheap; decide about the $1,995 program on its merits, not in the moment. Brunson-format events are consistently the best-produced free training on the internet, and the Brunson + Gadzhi pairing is genuinely new. Just walk in knowing exactly what the week is designed to do: teach you enough to want the paid program.

What this review is based on

The event hasn't happened yet, so beware of any page claiming a first-hand review of the 2026 summit. This preview is based on the event's official partner documentation, both hosts' public announcements, and our first-hand experience attending Russell Brunson's previous launch events in this exact format, including the AI Secrets Challenge (April–May 2026 cohort), which followed the same playbook this summit uses. We update this page as registration opens and again during the live week.

The format, decoded

Here's the anatomy of every Brunson launch event, and per the partner docs this one follows it:

Free registration opens (~August 10). Affiliates and the hosts' own lists drive hundreds of thousands of signups.
Warm-up weekend (Sept 6). Orientation, community access, homework.
Live training days (Sept 7–11). Real teaching, real builds, high energy. Each day also moves you one step closer to the offer.
The offer. A $1,995 core program (plus a $995 companion offer). The pitch usually lands mid-week and repeats daily.
Cart close (Sept 15). Deadline pressure, final bonuses, last-call emails.

None of this makes the training bad. Brunson's free events routinely out-teach other people's paid courses. It just means the week has a destination, and you should know it before day one.

Pros and cons, as we see them today

What's genuinely promising

First-ever Brunson + Gadzhi pairing
Format has a decade of polish behind it
Virtual and (likely) free to attend live
Side hustles are a real, current topic in 2026
Whop integration could mean practical, not theoretical, playbooks

What to keep your guard up about

The week is engineered toward a $1,995 pitch
Affiliate hype will drown out honest coverage
Live schedule may not suit every timezone
No public curriculum yet; specifics are unannounced
Free attendees typically lose replay access fast

Don't attend if…

You already run a working online business and just want advanced tactics. This is a from-zero event.
You know you're susceptible to deadline-pressure buying. The cart-close sequence is world class, and that's not always a good thing for your wallet.
You can't make any of the Sept 7–11 sessions live and replays aren't confirmed for your tier.

Bottom line

As a free education event, the Side Hustle Summit looks like one of the strongest launches of 2026, purely on the strength of the two names attached. As a purchase decision, wait until the $1,995 program's contents are public, then judge it like any other course: curriculum, refund terms, and whether you'd implement it. We'll publish that breakdown on this page the day it's announced.

Join the Partner Program — Free →

FAQ

Is the Side Hustle Summit worth attending?

If general admission is free or cheap, yes for most people curious about side hustles. The training will be excellent. Just separate the decision to attend from the decision to buy the $1,995 program.

Is the Side Hustle Summit a scam?

No. Real event, real hosts, published partner terms. It's a launch funnel, which is a business model, not a scam. Know the model and you'll get real value from the free week.

What exactly is sold during the event?

A $1,995 core program plus a $995 companion offer, per partner documentation. Contents haven't been announced; we'll update this review when they are.